Diet Food Reviews
Sara Lee Whole Grain Kaiser Rolls
By: | Feb 13, 2008
In an attempt to eat healthier I've been buying whole grain products instead of white ones. In most cases, I have been happy with my findings, but one must be leery. Many products claiming to be "whole wheat" contain plenty of white or simply "wheat" flours, which are completely different. The nutrients are still stripped out. Others contain hidden diet shockers. Sadly, Sara Lee Whole Grain Kaiser Rolls fall under both categories.
Really, the taste of these buns are wonderful, slightly chewy on the outside and soft on the inside, with a light sweetness that is magnified when toasted. I plopped a Morningstar Farms Veggie Tomato and Basil Pizza Burger on one with some light cheese on top and enjoyed a marvelous lunch.
But the nutritiousness of these rolls are in question. The fiber is woefully low, and the first ingredient is enriched wheat flour. This is one product with a healthy facade. In reality, its just your plain ole' bun.
One Sara Lee Whole Grain Kaiser Roll contains 250 calories, 4 grams of fat, 1 gram of which is saturated (6% of the RDA), 20% of the RDA for sodium (470 milligrams), 11 grams of protein and only 2 grams of fiber. Everything that should be low is high here - a lot of calories and the sodium is downright shocking.
I don't like when food products proclaim to be one thing, and don't tell the entire truth. Sara Lee has been sent a letter by Center for Science in the Public Interest (CSPI) because of their questionable practice when it comes to labeling using the word "whole wheat" when the first ingredient is refined wheat flour (read more about in on their website).
I will be taking a pass on these rolls and opting for other less sodium and lower calorie choices.
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The deceptive marketing of whole grain products is really bothering me. I know many consumers don't spend the time looking at the nutrition and ingredients, so when they see a big "Whole Grain" on the front it is easy to be mislead.
You're absolutely right, most of the time these products are just the same as their white counterparts, just with caramel coloring and a small dose of whole wheat included.
Thanks for the link to the CSPI article. Good reading.
BTW - 100% whole wheat english muffins are often lower in calories and make great substitutes for burger buns!
If you want actual whole grains, look for "100% whole wheat" on the product label.